"Sport has the power to change the world," Mandela said. "It has the power to inspire. It has the power to unite people in a way that little else does. It speaks to youth in a language they understand. Sport can create hope where once there was only despair. It is more powerful than government in breaking down racial barriers.
"The emotional side that is present in sports, regardless of the level, is something that is very specific and difficult to manage. It is precisely these emotions that fascinate me - as they make sports management inherently different from management of corporations or other institutions; although many other parallels can be made. My tenure as a field hockey coach on the national and international level, combined with my experience as a consultant resulted in the desire to build an environment in which coaches and administrators could learn how to effectively manage (high-level) sports environments. Not just from hunches but from evidence-based methodologies and by learning from the best.
Bartel Berkhout has both a legal, business and sports background. He translates his experience as a professional sports coach to the business world and vice versa. Berkhout holds two master degrees, one awarded by the University of Amsterdam (Master in Dutch Law 2003) and one awarded by Business University Nyenrode (International MBA, 2006). Furthermore he was accredited by the World Hockey Federation as a FIH development coach (Lahore, 2004).